Freitag Flagship Store Zürich
If one product carries Zurich out into the big wide world, it is the Freitag bag. But the original, of course, can only be bought in the City on the Limmat.
In a building in Zurich-West, namely that of the former Maag cogwheel factory, the Freitag brothers produce over 120,000 bags and accessories every year from recycled materials taken from the streets – used, exhaust-stained truck tarpaulins, the inner tubes of bicycle tires, old safety belts and air-bags. All this is transformed into absolutely unique items – trendy, functional, waterproof, robust. In fact, it was Zurich-West itself that inspired the Freitag brothers to make bags out of truck tarpaulins in the first place, thanks to the colorful trucks that trundle through the district on the transit route every day.
The Freitag Tower is fascinating – not just because of its rough-and-ready structure with its 17 freight containers piled one on top of the other. The interior, too, is a real experience: the bags made from robust, recycled truck tarpaulins are just as much a part of Zurich as the lake.
Monday to Friday 10.30am – 7.00pm
Saturday 10.00am – 6.00pm